Goal for new Chinese-Canadian business portal: generate $200 Million in new business: CATA-led delegations starting the pre-qualification process
July 11, 2008

Ottawa, July 15, 2008…Canadian companies looking to expand their markets into China or seeking to take advantage of the Country’s burgeoning ICT and BPO sourcing expertise can now help realize their China strategies through an exclusive business portal established between CATAAlliance and the city of Wuxi, in Jiangsu Province, China.


The CATA-China portal provides North American companies with the potential to realize significant cost savings, access to a robust, highly-skilled workforce, and, more importantly, an opportunity to reach a market of over 1.3 billion consumers.


China is undoubtedly one of the most significant and promising markets for Canadian firms today,” says CATA VP Kevin Wennekes.  “As sales to the U.S. continue to lag, and as existing global sourcing strategies to India and other developing nations continue to grow more difficult and costly to manage, Canadian firms can look to China to realize new global business significance.”


Mr. Wennekes has just returned from China where he provided a keynote speech in the Great Hall of the People on China/Canada collaboration and signed a $200 Million dollar MOU with the Wuxi government and its corporate partners.


Portal Benefits:

Interested enterprises can take advantage of a wide variety of resources and services, including:


·        Private label market outreach for Canadian firms entering China, and Chinese sales teams to help sales in China

·        Co-development

·        Extensive IT sourcing services

·        ERP

·        BPO

·        Contact centre services

·        Investment opportunities

·        Academic partnerships

·        Free, private office space in newly erected technology park for the first year – subsidized office space in the years following

·        Salary caps on all positions

·        Training subsidies and incentives – free accommodation for training teams

·        CATA office and personnel onsite to assist in logistics management and business/cultural transitioning

·        China representatives based in client service bureaus across Canada to provide support and facilitation services locally and in China


As well, the Xishan Economic Development Zone has established stringent IPR and have legal and prosecutorial protections similar to those provided in Canada. Longkey International - a key partner in the facilitation of this portal – is ISO9001:2000 and IMCC3 certified.


“There is a very real commitment between our parties to generate mutually beneficial business relationships between out two nations’ private sector enterprises,” explains Mr. Wennekes.


Next Steps


The new portal is the culmination of years of demonstrated success in China, and this portal in particular is the result of months of negotiations and shared visits between Wuxi and CATA leaders.


Over the course of the next year, CATA will invite 100 member companies with a demonstrated desire to take advantage of this opportunity to explore Wuxi and meet with various government and private sector partners – at no expense to them.


The first such business delegation will take place this September 22 to 25, with plans to have six to 10 member companies join CATA President John Reid, and VP Kevin Wennekes in Wuxi for the Portal’s official signing ceremony.


Pre-Qualify Now!


A senior delegation of business and government executives from Wuxi will be visiting Ottawa on September 15 - 17. To take part in the delegation to Wuxi, those interested must meet with these delegates at executive luncheons being hosted by CATA during their visit.


++ Action Item:


For more information on how to take advantage of this Portal and to participate in the upcoming business delegations, contact Kevin Wennekes immediately at kwennekes@cata.ca with “China Portal” in the subject line.