CATA Brand Canada Campaign - Canadian Pavilion Opportunities in China
July 11, 2007

As part of CATAAlliance's continued commitment in our pursuit of the Innovation Nation Platform and the delivery of one of its key planks - developing a National brand for Canada - we are pleased to provide this important update on the advances and available opportunities for Canadian government and business in a number of upcoming Canadian Pavilion initiatives.

As based on recent past Canadian Pavilion successes such as ITU World in Hong Kong, Gartner Outsourcing Summit in Dallas, Canadian Pavilion opportunities are being pursued at the following events:

Beijing, China
October 23-27, 2007

Take part in the largest telecommunications show in China in 2007. Sponsored by the Ministry of Information Industry of the PRC and co-organized by China Telecom, China Netcom, China Mobile, China Unicom etc, the show provides a networking platform for influential government and business leaders in the information industry. Over 850 exhibiting companies from 33 nations and more than 370,000 visitors are expected to attend.

Through a special offering organized by CATAAlliance, Industry Canada, and Foreign Affairs and International Trade Canada, Canadian-based companies can take advantage of an enhanced participation package for their trade show space and benefit from a range of enhanced business promotion services at the cost of $4,500 CAD per unit. A subsidy including 50% of the international airfare up to $600 CAD plus a maximum of $1,000 CAD in per diem's is available for ten Canadian exhibitors under the pavilion.

The Canadian Pavilion will be of interest to companies with leading edge innovations in ICT (Information and Communication Technology) from mobile or content solutions to broadband and media or next generation networks to satellites, spanning the whole ICT and telecommunications industry.

Current exhibitors include: Iseemedia Inc., Mitel, the Province of Alberta, and the Province of Ontario.

CATA representatives and Canadian Trade Commissioners from Greater China posts will be available to facilitate introductions with foreign contacts, share market intelligence, and provide guidance on doing business in China.

China International Optoelectronics Exposition (CIOE) (
Shenzhen Convention & Exhibition Center, China
September 6 to 9, 2007

For the fourth consecutive year, CATA in collaboration with Consulate General of Canada in Guangzhou is organizing a Canadian pavilion at China International Optoelectronics Exposition (CIOE).

CIOE is the largest show in optoelectronic industry in China and focus on the most advanced technologies and products. In 2006, the total exhibition area was 60,000sqms with the number of professional buyers reaching 50,000.

Current exhibitors under the Canadian Pavilion include: Iridian Technology, OZ Optics, Optiwave, Assembly Automation Alternatives Inc., Quebec Photonics Network, Coractive Inc, and Doric Lens.

A subsidy including 50% of the international airfare plus per diem's is available for limited number of Canadian exhibitors under the pavilion.

CATA representatives and Canadian Trade Commissioners from Greater China posts will be available to facilitate introductions with foreign contacts, share market intelligence, and provide guidance on doing business in China.

The exhibiting products range covers optical communications, laser and infrared technologies & products, optical displays and LED semiconductor lighting technologies & products, optics instrument & components, optics storage technologies & products, solar photovoltaic products & solar photovoltaic products & optoelectronic products.

Chinese Telecom Distributor/System Integrator Database

As part of an export and partnership promotion, CATAAlliance is calling on Canadian ICT companies with an interest in China expansion to complete a brief online profile of their company and expansion ambitions.

This project, being conducted in close collaboration with our China office, will result in the creation of a Chinese telecom distributor/system integrator database that will be shared with businesses in the Beijing/Shanghai /Shenzhen areas towards promoting potential outsourcing, joint venture, co-development, supply arrangement, and other business partnerships.

This initiative will help assist the many Canadian SMEs trying to do business with Chinese telecom giants like Huawei and China Mobile. In addition to large company relationships, there are opportunities for Canadian SMEs to partner with Chinese SMEs-taking advantage of each others' technologies and existing networks.

The companies registered to this database will be shared directly with Chinese companies and personally promoted by CATA executives from the Canadian and China bureaus at PT/EXPO.

Through your guidance, we can narrow down the scope of this database to specific areas and better assist with collaboration and matching of interests.

Access the online profile here:

Please feel free to contact either CATAAlliance President John Reid, or CATAAlliance's China bureau's Chief Representative, Qu Sun, for more information on these important initiatives.

John Reid
Tel: 613-236-6550

Qu Sun
Chief China Representative
Tel: 86-755-26548505 ext. 606