Traverse Group Inc., now sponsors CATA in supporting the Competitive Innovation Nation Campaign
January 31, 2013

We are very pleased to announce that the Traverse Group has joined the growing ranks of new CATA members, supportive of the industry's Competitive Innovation Nation Campaign and utilizing CATA Resources to help grow their business.

About the Traverse Group

Traverse Group is a virtual firm that associates with the best in their respective area.  Traverse Group's sub-contractors have included FranklinCovey (a global training firm) and ParaComm Partners (a North American leader in organizational and personal transformation). Traverse Group's partners have included Suncor (to develop a case study on corporate risk and social responsibility, for presentation at a conference in Calgary) and VitalSmarts (to deliver training for resolving differences of opinion).

We have a special relationship with Workplace Stars with whom we are building a global network of consultants and re-sellers and help them market, sell and deliver services aimed at helping organizations improve their organizational health for the sake of improving their yield.

We also have a passion for helping the less fortunate such as the family in the pictures who lost their house and fishing boat in a tsunami and persons who are victims of war and violations of human rights (in Sri Lanka). 

++ Action Item:  Please review an Open letter from Sir Terry Matthews, CATA's National Spokesperson, on 
Why Join CATA. In the Open letter, there is also a link to a CATANet TV video interview of CATA President, John Reid, talking about business leverage provided by the CATAAlliance.