July 24, 2020

Financial Post interview with CATA goes viral on LinkedIn

Kevin Carmichael  delivers a brilliant article in the Financial Post on 17 July.  Quotes contributed by  CATA’s CEO, Suzanne Grant hit home on LinkedIN. The piece was not only picked up in publications across the country, and internationally, but was featured by LinkedIN Editors for another round of visibility.

Canada’s COVID-19 response still ignores the innovative companies that could power a recovery

The disconnect between the Trudeau government and today’s business community has undeservedly left tech firms on sidelines

https://www.linkedin.com/feed/news/innovative-companies-to-power-recovery-4164521/

An except from the story follows. Note that CATA advocates for the technology sector with a focus on established science and tech centric small and medium businesses, not just startups as the article indicates. 

“Suzanne Grant, a former entrepreneur who now leads the Canadian Advanced Technology Alliance, an Ottawa-based advocate for science- and technology-oriented startups, has tried for months to get the attention of an actual decision-maker in Ottawa. She said in an interview this week that she might finally be close to getting a meeting with Morneau and Bains, although that has yet to be confirmed.

Grant hopes to use the opportunity to make the case that the companies she represents deserve special attention. Morneau and Bains will have heard that from every lobbyist in Ottawa, but Grant has a stronger claim than most.

There’s a race. There’s a new currency, so to speak. It’s technology

SUZANNE GRANT, CANADIAN ADVANCED TECHNOLOGY ALLIANCE

Restaurants and retailers come and go even in good times. Tech companies were driving employment growth before the crisis, and they will determine the speed of the recovery as the economy continues to go digital and governments and corporations heavily spend on replacements for carbon-based energy. At least that’s how Germany sees it.

Morneau, though, has struggled to satisfy technology firms, which have been regularly disappointed by having to meet criteria for aid that too often are designed for the way things were done in the old economy, not the new one.

“It’s good, but I don’t think it’s good enough,” Grant said of the government’s efforts to shield smaller technology companies. “I don’t think we are valuing what they can do for our future. The world is shifting and it’s competitive. There’s a race. There’s a new currency, so to speak. It’s technology.””