March 6, 2017

Keys to Global Trade Success with Amy Karam, Business Consultant, Author and Global Trade Relations Thought Leader

New Keys to Successful Global Trade Relations: Amy Karam Shares Insights from CATAAlliance on Vimeo.

Amy Karam, Business Consultant, Author and Global Trade Relations Thought Leader is interviewed on the TechNOW Show by CATA CEO, John Reid. The focus and imperative is how Canada can adapt to a new global order, a power shift.


It’s not business as usual and we need to adapt accordingly. The West needs to realize that there is a new global order, a power shift…we need to change the way we do business, and conduct international trade relations in order to survive and thrive. Part of of our learning curve comes from emerging competitors. Another part is maintaining our Innovation Advantage – becoming innovative at innovation.

Also view (educational video) as Amy Karam comes to Google’s Mountain View campus to discuss her book: The China Factor: Strategies to Compete, Grow and Win in the New Global Economy, now available on Based on first-hand experience at high-tech multinational Cisco, and case studies including how Xoogler Hugo Barra joined China’s Xiaomi and catalyzed their smartphone to a #3 market share position in less than 5 years. 
Amy is an instructor of Stanford University Center of Professional Development courses, as well as her own workshops.

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The Canadian Advanced Technology Alliance (CATAAlliance) is Canada’s One Voice for Innovation Lobby Group, crowdsourcing ideas and guidance from thousands of opt in members in moderated social networks in Canada and key global markets. (No Tech Firm Left Behind) Contact: John Reid at