July 14, 2009
Contact: Emily Boucher, Media Adviser at firstname.lastname@example.org or 613-236-6550
CATAAlliance has issued a call for Governments at the federal, provincial and municipal levels to create Technology Test Beds, as a vehicle and incubator to conceive, develop and sustain new solutions for government productivity and to help create reference accounts for Canadian technology companies pursing international markets.
Action ItemPlease take four minutes to hear the views of Mitel CEO, Don Smith, on the power of Reference Accounts for international sales.
"In sales situations, the big challenge is breaking the barriers of indifference and resistance that separate you from decision-makers at the beginning of the closing cycle. A customer referral catapults you over those barriers, enabling your firm to sell more quickly and more effectively."
Don Smith, CEO Mitel
Related ResourceCATA Teleforum Conference Call on Government Procurement,
Technology Test Beds, and Reference Accounts
Charles Duffet, Senior VP and CIO Advisor, CATAAlliance
Maurice Chenier , PWGSC ITSB CEO
Wednesday, July 15th, 2009
11:00am - noon EST
Conference Call and Q&A format