Ottawa, June 24, 2011… The Canadian Advanced Technology Alliance (CATAAlliance) wishes to identify organizations with services, technologies and capabilities which are a strategic to the competitive success of Canada’s advanced technology industries. Please respond to this call for expressions of interest should you wish to be part of a "Supply Chain" of preferred services and products offered to the industry.
The Canadian Advanced Technology Alliance (CATAAlliance) is Canada's leading, most influential and entrepreneurial technology alliance, committed to growing the global competitiveness of its members. Because members are action-oriented businesses, CATAAlliance responds with action when members need specific services or activities. The "Traditional Champion" of Canadian research and development, CATAAlliance's mission is to stimulate "Global Business Growth" through the forces of Canadian innovation and strategic partnership.
CATAAlliance has created a Canadian and international leadership list of more than one million two hundred thousand stakeholders in the advanced technology industries. Using our professional emarketing capability and social media resources, we will actively position chosen affinity services and technologies to Canadian based organizations seeking cost saving and productivity resources.
Our overall pledge is to work with your organization to: create a tailored affinity program; link you to an attractive target audience; associate you with an established relationship; and, give you a unique advantage. We will create a special landing page and social media group for selected affinity offerings, in addition to promoting and branding each supplier’s products or services to the marketplace. Cross promotion will be encouraged.
We also expect to generate media coverage and awareness in the trade press and media on the benefits of the CATA Affinity Supply Chain. Similar to its recognized advocacy voice, CATAAlliance will become the landing page of choice for the community as it seeks vetted services and technologies to help grow their enterprises.
Now take a minute to listen to CATA CEO, John Reid, talk about how companies leverage their business through the CATA network.
As a result of your participation you gain leveage; the visibility and stature of your organization will be enhanced, leading to new sales and business opportunities.
Affinity Program Focus List:
In terms of looking at possible services and technologies, areas of interest could include:
Group Benefits & Risk Insurance, Home & Auto Insurance, Email & Web Marketing Services, Banking & Financial Services, Courier Services, Mortgage Lenders, Hotels & Accomodation, Travel, Car Rentals, Entertainment & Dining, Real Estate & Moving Services, Security, Magazines, Office Products, Telephony & Conferencing, Professional Services, Courseware & Training, Health & Wellness, Sports & Entertainment, Fuel Discounts...
Qualification of Interests and Next Steps