Industry Group adds Periscope to its Advocacy and Business Marketing: Canada’s One Voice for Innovation Lobby Group, CATAAlliance
May 4, 2016



digital assets.jpg

“There is so much out there in the digital universe that a company can use and CATA has collected the best tools and is prepared to help us to advance and innovate. Take the time to check out what they are providing.” (Ian Rae, CEO and founder of CloudOps, Partner at Year One Labs)


Ottawa -- CATAAlliance, Canada's One Voice for Innovation Lobby Group today announced that  it has added the live-streaming video mobile app, Periscope to its repository of digital assets to help advance competitive innovation nation advocacy and to boost the brands and leadership profiles of its community members.
Periscope allows you to “go live” via your smartphone from any location, at any time of the day or night, essentially giving CATA its very own broadcasting system in the pockets of the management team. Viewers will be able to tune in to CATA video broadcast on topics of business and educational and advocacy interest from anywhere in the world.


Periscope is automatically linked to CATA’s 25 thousand twitter followers with the option of saving select videos for adding to CATA’s extensive library of Video Sharing Channels.


Walking the talk, CATA will use Periscope to stream key parts of its 31st Annual CATAAlliance Innovation and Leadership Awards Gala Dinner May 26, 2016, Hosted by the Sprott School of Business at Carleton University


Periscope Enterprise Benefits:


The Perisocope technology provides benefits for companies looking for a way to announce and market products and services and exclusive offers by live demo; seeking to give an insider look into their positive work cultures through talking to employees; showing live tutorials or live-training sessions; letting audiences watch events from all over the world, even if they can't attend in person; hosting webinar and Q&A sessions; crowdsourcing ideas from large audiences in real time; and, adding a cost effective customer care tool.


CATA CEO, John Reid said, “ It’s a fit for our business model...Anyone, anywhere, anytime, embracing the latest mobility technologies to leverage resources, crowd networks and strategies to move Canada to 1st place or an A grade in innovation and competitiveness.”  


About CATAAlliance


Interact with your Innovation Peer Group Now http://www.linkedin.com/groups/Canadian-Advanced-Technology-Alliance-CATA-37239/about


The Canadian Advanced Technology Alliance (CATAAlliance) is Canada's One Voice for Innovation Lobby Group, crowdsourcing ideas and guidance from thousands of opt in members in moderated social networks in Canada and key global markets. (No Tech Firm Left Behind) Contact: CATA CEO, John Reid at jreid@cata.ca